PRODUCT INFORMATION

You can see various automotive refinish products of NOROO Paint & Coatings.

Outline of Automotive Refinish

NOROO Paint & Coatings has made advances in automotive refinish industry through continuous research and study since 1980.

History of
Automotive refinish
The origin of automotive refinish manufacturers goes back to 1800s.

Automotive refinish, known as Nippon varnish, used to be produced to paint cars and carriages. In the ealry 1900s, many paint factories had been bulit to produce varnish and automotive coatings. In the 1900-1920s, mass production of cars increased demand for paint. Nippon varnish made continuous development and this became the origin of automotive refinish. In those days, brush application was mainly used.

  • Nitro Cellulose lacquers

    In the early 1920s, many paint manufacturer studied deep into development of fast-drying NC lacquers. Fast evaporation of solvent is the main characteristic of NC lacquers and it enables dry film hardness in 1 hour after application. The film is durable to rubbing, polishing and waxing. Lacquers are mainly applied by high-pressure spray gun after being diluted with solvent.

  • Nitro Cellulose lacquers

    In the early 1920s, many painting manufacturers studied deep into development of fast-drying NC lacquers. Fast evaporation of solvent is the main characteristic of NC lacquers and it enables dry film hardness in 1 hour after application. The film is durable to rubbing, polishing and waxing. Lacquers are mainly applied by high-pressure spray gun after being diluted with solvent.

  • Synthetic Enamel

    In the mid 1930s, many paint manufacturers had developed 'Alkyd enamel paint' which was new-to-market. Alkyd enamel paint has advantages for film hardness, adhesion, gloss, flexibility and durability. Alkyd enamel could be diluted with solvent and applied by brush, dipping and air spray gun. It brings better stability, less manpower and cost saving.

  • Acrylic Lacquer

    As time passed, chemists developed acrylic resin as a substitute for nitrocellulose lacquers. GM motors used acrylic lacquers to a large part especially to passenger cars. They used synthetic enamel to commercial vehicles such as van, pickup truck or bus.

  • Acrylic Enamel

    Synthetic enamel was replaced by more advanced and durable resins. Acrylic enamel was in general use in the late 1960s to 1979. Acrylic enamel and more solid automotive steel sheet were widely used for passenger vehicles of Ford, Chrysler, AM and GM.

  • Polyurethane Enamel

    Polyurethane enamel has been developed with aerospace coatings and has strong durability and good film hardness. Many automotive paint manufacturers have developed it since the mid 1970s. It is currently in use in the automotive refinish market.

  • Acrylic Urethane Enamel

    Due to environmental changes, a solid film against acid rain and strong ultraviolet rays is necessary. Acrylic urethane enamel has excellent durability, weatherability and quick drying properties. Thus it is considered as the most advanced automotive refinish coatings.

History View More History Close
Recent Automotive
Refinish Trend

Recently, NC lacquers are not anymore used for automotive refinish but still used in developing contries and rarely for old vehicles. Alkyd or synthetic enamel is still in use for old vehicles. Acrylic enamel and acrylic lacquers are partially applied to automotive and automotive refinish. Polyurethane enamel and acrylic urethane enamel are the most widely used across the world. But it is expected that waterborne paint will replace it soon due to environment regulations and low VOC policies. In European countries, waterborne coatings has been mandatory since 2007. Eco-friendly vehicles have also become more widespread all over the world.

Automotive
Color Trend

Physical properties and workability of coatings have been improved and colors have become colorful.

Especially, it is the recent trend using metallic(aluminum particle), mica pigments, gold particle(copper-zinc alloy), graphitan, micro titanium, polychrome and extender pigments(silicate/talc/limestone). The current trend is towards metallic, mica, 3-coat pearl or chameleon colors.